Marketing

Introduction Content marketing is all about creating high quality, relevant content that your prospects will respond to, but don’t be fooled; there are more ways to build successful campaigns than just with article or blog content. When just starting out in content marketing, you’ll likely hear that your focus should be on creating content that […]

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For the last decade or so, Google has been the first place people go to when they are researching basically anything. This was especially true for products they were interested in buying as product and customer reviews provided all of the necessary information for them to make an informed purchase. Now, however, Amazon is taking […]

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